The Accreditation in Public Relations (APR) is the profession’s gold standard, and it’s more achievable than you think.

The Central West Coast Chapter of FPRA invites you to a half-day bootcamp that breaks down every part of the process into manageable, confidence-building pieces.

Our presenters (all APRs) will walk you through the KSAs:

• Defining Public Relations
• Research, Planning, Implementation and Evaluation (RPIE)
• Leading the PR Function
• Managing Relationships
• Applying Ethics and Law
• Managing Issues and Crisis Communications
• Communication Models, Theories and History
• Panel Presentation and Computer Test Prep

Who should attend: PR professionals considering the APR, current candidates, and anyone who wants a refresher on core PR principles.

This event is powered by CWC-FPRA’s annual sponsors: Children First, Grapevine Communications, VeraCruz Advisory, Joe Curley, APR, CPRC, Sir Speedy Sarasota, Oysters Rock Hospitality, and Visit Sarasota County.